I started Pink Media in 2008 and I wrote this wonderful business plan with goals and all that good stuff we're supposed to do. Over the years I found I was slowly growing more and more discouraged and less confident in myself and my creativity. Why though? Was I just on the wrong track? Should I give up? Believe me, I thought of giving up many times. It was my children that kept me from doing that. When they saw me wavering in my commitment to what I wanted to build, they would promptly say "No mom, you can do anything, you can do this". I was always baffled by their confidence in me, so why wasn't I confident in myself? I knew some of the reason was due to things I went through as a child but I will spare you the details, we all have our stories. But the reason for a large part of the rest of my confidence issues clearly came from a lack of response to what I was creating. It reached a point where I would take positive or negative feedback, I didn't care. Then I realized I had to change not only my view of myself but also how people perceived me. It was time to get to work and learn how to value myself and my business. Below are tips on mastering your online reputation that I put together after I learned how to do it myself. Whether you are just starting out with your business or you've been at it for years, your online presence and mastering it is crucial for success.
